Case Studies
Validating Incrementality in Retargeting with Lovoo
LOVOO is one of the most popular dating apps across Europe with a focus on countries such as Germany, Austria, Switzerland, Italy, Spain, France as
November 12, 2019
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Product & Technology
Beyond Stigma – 5 Myths About Mobile RTB Debunked (Video)
2014 and 2015 were the “hype years” of Mobile RTB. It was believed to be the “hot new thing” and the future of mobile
April 4, 2019
Mobile Industry
11 Years Evolution in Mobile Advertising
The beginnings (2008) Mobile advertising didn’t really get started until the first smartphones hit the market in 2008. Eyeballs staring at mobile screens meant new
March 26, 2019
About Kayzen
We are Kayzen, we live kaizen
Today is one of those days that I will remember for the rest of my life. When you start something new, it usually all
January 15, 2019
