Stay ahead with insights, tips, and the latest trends in programmatic advertising.
See how Dentsu and Co-op used Kayzen’s Video+ to run a brand campaign that delivered beyond upper-funnel results with deep user engagement.
How aligning your in-app Video+ content with your ASO keyword and custom product page strategies, creates a virtuous circle of best-performance.
Discover how AdArcade and Kayzen teamed up to deliver a remarkable 12X awareness lift and 570% higher CTR for Albertsons’ O Organics brand.
Discover how incrementality redefines digital marketing measurement, focusing on ad impact over clicks, and its role in optimizing DSP advertising strategies.
Discover how Maniko Nails boosted conversions with Kayzen’s Video+ ads, achieving top ROAS for new customer acquisition.
PLAYSTUDIOS chooses Kayzen to help re-engage its players, leading to significant revenue increases for myVEGAS Slots and myKonami apps.
In this bonus episode, we’re focusing on Chartboost, examining its creative rendering and performance benchmarks. Now, let’s dive into Chartboost Exchange!
Dive into the evolution of Machine Learning within programmatic advertising and navigate the challenges that DSPs encounter today to harness ML and overcome these obstacles.
In this fourth installment, our focus shifts to the Digital Turbine Exchange (DT Exchange), as we examine its approach to rendering creative experience and its performance benchmarks.
Check out how Kayzen helped a top mobile agency increase OTT video performance by 40%
A mobile-first DSP built to
democratize programmatic advertising.
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