The future of mobile advertising is real-time
The first mobile in-house bidder™ built from the ground up for mobile advertisers and their technology partners to run programmatic campaigns in-house.
Explore Kayzen by Use Case
SKADNETWORK CAMPAIGNS
Target like a pro in a Post-IDFA world
Easily configure your SKAN campaign mapping in self-service mode and turn anonymous audiences into clearly defined targets.
USER ACQUISITION
Drive growth with effective user acquisition campaigns
Iterate faster and maintain a competitive edge over your competition by keeping valuable learnings about your target audience in-house.
RETARGETING
Take the lead by mastering retargeting in-house
Take advantage of advanced optimization strategies to exceed your marketing KPIs and maximize ROAS.
Grow Your Business with Kayzen
GAME & APP DEVELOPERS
Break out of the black box and take back your media buying process
Get full transparency into your campaigns to make smart, data-driven decisions. You get the deepest granularity of data available, down to the log level.
AGENCIES
Create your own mobile programmatic solution on top of our platform
Our out-of-the-box solution is ready to go live in less than a day. Add powerful customization options step-by-step as you grow your mobile programmatic ROAS.
MEDIA BUYERS
Optimize campaigns with superior data and dedicated support
Reach over 2 billion users across video, rich media, banner and native ads and optimize campaigns all through one powerful platform.
Case Studies
RESULTS THAT SPEAK FOR THEMSELVES
"Kayzen has been our preferred mobile programmatic solution for more than two years and scaled up fast while reaching KPIs. Customer service has been on point and has ensured the campaigns perform while being extremely transparent. They offer the best in industry performance."
Tyler Cooper, Head of User Acquisition
TextNow
"We have been working with Kayzen since early 2019. We came to the conclusion that it's the most competitively priced and advanced solution for our needs."
Noga Laron, Director of Marketing
PLAYSTUDIOS
"Our partnership with Kayzen was a success right from the start. We are achieving better results, improving, and scaling while hitting 1.5X of our ROAS goals."
Krisztina Simon, Retargeting Lead
Product Madness
"After having experimented with various managed DSPs unsuccessfully, justDice turned to Kayzen to help us build our programmatic buying in-house. The results have outperformed our previous programmatic user acquisition attempts and we have unlocked new use cases like retargeting with their SaaS solution."
Carlo Szelinsky, Co-Founder
Applike Group (justDice)
"We turned to Kayzen with the expectation that a specialist mobile focused technology would better solve the use cases of our clientele. We are happy to say that this expectation was met and look forward to growing our partnership with Kayzen."
Christian Eckhardt, CEO
Customlytics
PLAYSTUDIOS achieves 7D ROAS optimization with Kayzen
PLAYSTUDIOS, developer of award-winning casual casino games for mobile and social platforms, approached Kayzen to help the company increase and diversify in-house re-engagement activity.
LOVOO saw 10.5% incremental increase in user engagement at 54% cheaper cost
LOVOO is one of the most popular dating apps across Europe. In early 2019, LOVOO’s marketing team reached out to Kayzen to seek support in in-housing parts of their programmatic user acquisition to gain more transparency and control.
Customlytics grows UA campaigns on Kayzen as they outperform largest global DSP
Customlytics is a Berlin-based full-stack mobile technology and marketing consultancy, solving challenges around everything from mobile tracking, analytics, CRM and deep linking to ASO, UI / UX design and performance marketing.
OUR VISION
Democratizing Mobile Programmatic Marketing
Today, mobile advertising is dominated by walled gardens like Google and Facebook and “black box” managed service platforms.
We’re here to change that.
Kayzen has built a SaaS solution that levels the playing field by giving you ultimate control over the media buying process with a fair pricing model. We empower advertisers with technology, data, tools and best practices so that you can grow smarter over time and spend more ad dollars on media and less on middlemen.
Transparency
Control
Performance
Join the future of mobile advertising
Maximum transparency to crush your marketing KPIs and maintain control of data insights
In-house solution
Kayzen
Legacy DSP
PRICING
Transparent, tier-based pricing
Up to 50% in middleman fees
DATA TRANSPARENCY
Full data sharing with log-level data access
Partial data sharing and transparency
DATA CONTROL AND PRIVACY
Data stays in-house and isn’t exploited
Sensitive data exploited by partners
SUPERIOR PERFORMANCE
Algorithms engineered to your goals
Blackbox algorithms limit shared insights
UNMATCHED CUSTOMIZATION
Bring your own data or build on our APIs
Restricted to standard integrations
In-house solution
Kayzen
Legacy DSP
PRICING
Transparent, tier-based pricing
Up to 50% in middleman fees
DATA TRANSPARENCY
Full data sharing with log-level data access
Partial data sharing and transparency
DATA CONTROL AND PRIVACY
Data stays in-house and isn’t exploited
Sensitive data exploited by partners
SUPERIOR PERFORMANCE
Algorithms engineered to your goals
Blackbox algorithms limit shared insights
UNMATCHED CUSTOMIZATION
Bring your own data or build on our APIs
Restricted to standard integrations
