
Mobile Industry

To click or not to click, that is no longer the question
The click-through arms race shows no sign of stopping anytime soon. Learn how to interpret ad experiences to navigate the intent-free CTR new industry standard.
The click-through arms race shows no sign of stopping anytime soon. Learn how to interpret ad experiences to navigate the intent-free CTR new industry standard.
One year after the release of Custom Product Pages, we present a summary of different ways marketers have been using CPPs and show you why programmatic and CPPs are a great symbiosis.
Don’t miss a beat
The latest in programmatic R&D – no spam, obviously.