Achieve your performance user acquisition goals on mobile RTB

Track all the necessary metrics like in-app events, retention rate, ROAS in your Kayzen dashboard and optimize campaigns accordingly.

Powerful CPI/CPA Algorithms

Use our proprietary bidding models that optimize for your individual conversion funnel goals.

Bring your own algorithm

Deploy your own algorithm using the tools we provide to tailor bidding specifically to your use cases.

Take control over your mobile user acquisition with full data transparency

Act and iterate faster and in a more agile manner. Keep valuable learnings and data in-house instead of sharing externally.

Use bid-level insights

for smarter bidding with bid floor, session depth, loss notifications data, and other tools to understand the bidding behavior of your campaigns.

 

Get the most out of your first-party data

to gain audience and placement insights, find behavioral patterns of the users to define the strategy for audience extension and placement-level targeting.

Leverage Kayzen’s access to >100bn daily bid requests

to find new inventory pools and acquire users that are more likely to convert.

Master creative optimization

on creatives performance with our in-ad events collection feature.

Engineered to serve all mobile formats

Test, optimize and scale all available mobile ad formats. From static banners to playable ads.

Engineered to serve all mobile formats

Test, optimize and scale all available mobile ad formats. From static banners to playable ads.

Engineered to serve all mobile formats

Test, optimize and scale all available mobile ad formats. From static banners to playable ads.

Engineered to serve all mobile formats

Test, optimize and scale all available mobile ad formats. From static banners to playable ads.

Engineered to serve all mobile formats

Test, optimize and scale all available mobile ad formats. From static banners to playable ads.

We help you get started and succeed with your programmatic in-housing journey

1234Self-managed campaignswith excellent supportYou are now in the driver seatSupport by dedicated Success ManagerOngoing coachings for up to 3 monthsScaling: Co-Managed CampaignsDedicated Success Manager co-manages campaigns with youActive coaching of your teamWeekly campaign reviewsFirst campaigns runningInventory explorationInitial algorithm testingBasic creative testingAssisted Technical SetupMMP & Data IntegrationAudience, creative, campaign SetupLeverage existing learningsStart trial phaseNo long-term commitmentNo setup fees No QPS limit
12345123Self-managed campaignswith excellent supportYou are now in the driver seatSupport by dedicated success managerOngoing coachings for up to 3 monthsAssisted technical setupMMP & Data IntegrationAudience, creative, campaign SetupLeverage existing learningsScaling: Co-managed campaignsDedicated success manager co-manages campaigns with youActive coaching of your teamWeekly campaign reviewsFirst campaigns runningInventory explorationInitial algorithm testingBasic creative testingTrial phaseNo long term commitmentNo setup fees No QPS limit
Fastic logo
Tobias Börner, CGO, Fastic

“Kayzen has been a flexible and performant solution for us to acquire new users for both our app and web products. Their product leverages advanced machine learning to optimize for ROAS goals while providing the deepest transparency I’ve seen in the industry.”

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Take control and in-house mobile programmatic!